Cabela's Incorporated is a direct marketer and a specialty retailer of hunting, fishing, camping and related outdoor merchandise. The Company operates through three business segments: Direct, Retail and Financial Services. The Direct segment sells products through direct mail catalogs and an e-commerce Website (Cabelas.com). The Retail segment consists of destination retail stores in various sizes and formats. Financial Services consists of the Company's credit card business managed and administered by its wholly owned bank subsidiary, World's Foremost Bank. Cabela's Incorporated's product offering includes merchandise and equipment for hunting, fishing, marine use, and camping, along with casual and outdoor apparel and footwear, optics, vehicle accessories, taxidermy products, gifts and home furnishings with an outdoor theme, and furniture restoration related merchandise. During the fiscal year ended December 29, 2007 (fiscal 2007), the Company had 48 product categories.